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Andrean Research Journal
St. Andrew’s College Annual Research Publication
Publishing continually since – 2012

ISSN 2278-9294

EISSN 2582-5143

 

ISSN: 2278-9294

‘Andrean Research Journal’, is the first multidisciplinary research journal introduced by St. Andrew’s College in the year 2012. It is a yearly publication initiated with the objective of sharing and dissemination of the knowledge. The journal offers a platform to all the staff members of St. Andrew’s College to share their research work with the community. Each issue of the journal have collection and publication of versatile research paper contributions, analysis and informed discussion on different issues by the faculty members. The journal covers research articles from the field of literature, economics, sociology, psychology, history, commerce, accounts, media computer science and mathematics. All the articles published in the journal are peer-reviewed by the concern subject experts before publication.

MANAGING EDITOR

Dr. Marie Fernandes, Principal

 

EDITOR IN CHIEF

Dr. Sujata Rajpurkar, Librarian

 

EDITORIAL BOARD

Dr. Meeta Pathade, Principal, Patuck Gala College of Commerce and

Management, Mumbai

 

Dr. Lakshmi Muthukumar, Head, Department of English SIES College of Arts,

Science and Commerce, Sion

 

Dr. (Mrs.) R. Srivaramangai (ஸ்ர)ீ (Sri), Head, Department of Information

Technology University of Mumbai, Santacruz

 

Dr. Savita Punjabi, Head, Department of Commerce, Bharat College, Badlapur

 

Dr Sanket Tikare, Assistant Professor, Department of Mathematics,

Ramniranjan Jhunjhunwala College (Autonomous), Mumbai

 

ASSOCIATE EDITORS

Dr. Shirly Abraham, Head, Department of Sociology, St. Andrew’s College

Dr. Susan Lobo, Associate Professor, Department of English, St. Andrew’s College

 

 

  • St. Andrew’s College,
    Bandra, Mumbai.
    Printed by: J. Rose Enterprises
  • Address:
    St. Andrew’s College of Arts, Science and Commerce
    St. Dominic Road,
    Bandra (West),
    Mumbai – 400 050.
    Email: info@standrewscollege.co.in
    Tel: 7400084934 / 7400086764 

Submission of Manuscript

All correspondence regarding manuscript submission should be addressed to the ‘Chief Editor, Principal, St. Andrew’s College of Arts, Commerce and Science, Bandra (W). All articles should be original and unpublished. Contributors must provide their designation, institute affiliation and complete mailing address on their paper. The corresponding author will receive a link for the copyright declaration form once a contribution is accepted for publication. The submission will be considered as final once the author/s submits the copyright form. Author/s should submit plagiarism check report with the manuscript to the editor. The corresponding author will receive a link for the copyright declaration form once a contribution is accepted for publication. The submission will be considered as final once the author/s submits the copyright form.

Basic Formatting of the Manuscript

All articles should be submitted using only Times New Roman in Microsoft word format and text of the article should be in font size 12, with headings in font size 14 in bold. Subheadings should be made bold in font size 12. Line spacing must be 1.5 in the text and margin must be one inch throughout. The word limit for the article should not be more than 3000, all articles must accompanied by an abstract of 250 words and up to six keywords. All illustrations, diagrams and tables are to be referred to as “Figures” and numbered according to their sequence in the text. Source for figures and tables should be mentioned wherever applicable. All acronyms and abbreviations should be explained in full the first time they appear in text.

Reference

All the references for social science must be in APA (6 th edition) style of references. All the references for language and literature must be in MLA style of references.

ISSUE JAN-JULAY 2024

Sr.no.

                             Volume IX Jan – July 2024

                             Andrean Research Journal

Pg. No.

 

Editor’s Note

 

1

1

Author

Ms. Elizabeth Dias

3-13

Paper Title

A Study on the role of Socio-Demographic Variables in Green Marketing of Ayurvedic Products with special reference to Maharashtra

2

Author

Prof. Dr. Kashmira Mody

14-23

Paper Title

The Challenge of Teaching Economics                                       

3

Author

Riya Singh & Divyanshu Singh

24-38

Paper Title

Contemporary Issues in Higher Education: A brief insight on the challenges and sustainable reviews and suggestions to overcome it

4

Author

Hadley Quadros

39-46

Paper Title

Death as a prism of Consumerism through the  lens of Commodification of experience in a Socio- Religious context

5

Author

Vibhanshu Upadhyay

47-56

Paper Title

A Study on Educational Stress and Burnout                                

6

Author

Krista Rodricks & Simran Surve

57-75

Paper Title

Adoption of Digital Banking Services in Mumbai           

 

7

Author

Anora D’souza

76-84

Paper Title

Is the Green Banking Model Effectively Implementing               Sustainability in the Banking Sector?  

8

Author

Joshua Banerjee

85-99

Paper Title

The Intersection of Death & Spirituality:  A Modern Exploration    of Human Beliefs and Practices

9

Author

Swastika Praful Sabat

100-109

Paper Title

Internship Conundrum: Valuable Learning or Unpaid Labor?                        

 

10

Author

Aliza Silveira, Anisha Pereira, Blossom Dsouza, Tanvi Thotam

110-118

Paper Title

Power and Perils of Social Media For Today’s Youth                                                            

11

Author

Elita M.Cabral, Jenny C. Pereira & Sharon F. Prabhakar

119-126

Paper Title

The Impact of Instagram Influencer Marketing on Consumer Behaviour of Generation Z

12

Author

Alisha Andrew Fernandes

127-137

Paper Title

A Study on Vaping amongst Indian Yout

13

Author

Ashal Rodrigues

138-144

Paper Title

The Influence of Parenting Styles on Adolescents’ Emotional                                    

 Development

14

Author

Mishri Joshi

145-164

Paper Title

Understanding the Appeal of True Crime Media for Relaxation     

 

 

About Contributors

165

 

 

 

 

 

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